Turn engagement into opportunity — without selling hard
🔗 Back to Content Growth Hub
🧠What Is a Soft Conversion?
It's not about sales funnels or pushy pitches.
<aside>
A soft conversion happens when someone takes the next step because your content earned their trust.
</aside>
That might look like:
- Clicking your profile link
- Downloading a free guide
- Replying to your DM question
- Booking a discovery call
This page gives you a light, low-pressure system for when you're just starting to attract interest.
🧰 Tools to Set Up Once (Then Forget About)
- Free Bio Link Tool → Try Beacons, Stan, or Linktree
- Scheduling Tool → Free Calendly account (15-min intro calls only)
- Form or Freebie Link → Google Form or Notion page with a PDF or checklist
- Tracking Sheet → Basic Google Sheet (lead name, IG handle, interest, notes)
🔗 Your Soft Conversion Flow
<aside>
âš¡ This works even if you don't have an offer yet
</aside>
- Step 1: Post content that solves small, specific problems