A simple system to track progress and improve your next post — without getting lost in the numbers.
You're not looking for perfection — you're looking for patterns.
Tracking helps you:
| Metric | What It Measures | Goal | Why It Matters |
|---|---|---|---|
| Watch Time % | How long people stay | 70%+ | Proof of value and attention |
| Engagement Rate | Interaction per view | 5%+ | Signals relevance and connection |
| Profile Visits | Curiosity from content | 1–3% of views | Measures personal brand pull |
| New Followers | Audience growth | Track trend weekly | Shows compounding effect |
<aside> 💡 ScrollHooker Tip: A viral post with low profile visits = wrong audience. Adjust your ENGAGE goal next week.
</aside>
| Post Date | Hook Used | Content Type | Watch Time % | Engagement Rate | Profile Clicks | Notes |
|---|---|---|---|---|---|---|
Use this to identify: